BAPL retailer webinar

On 30th April 2024, BAPL held its annual retailer webinar.

Broadcaster, Charlotte Smith, expertly introduced and chaired the event, which gave retailers, political stakeholders and others the chance to hear direct from BAPL growers.

BAPL executive chair, Ali Capper, provided an update on:

  • Why we all need to get behind British apples and pears
  • Challenges facing growers
  • Recent sales and market share data
  • Start of season plans for 2024

A grower panel then answered questions from the audience on topics as diverse as labour, orchard grubbing, varietal development and climate change.

View the slides from the BAPL retailer webinar

It was encouraging to see representatives from all the major retailers on this webinar. This is is a critical time for everyone to come together to ensure that British consumers have the access they want to nutritious and delicious British apples and pears.

 

 


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